Ensure your products are supply-chain ready with GS1 GTIN barcodes
GTIN barcodes (Global Trade Item Numbers), such as EAN-13, UPC-A, and GTIN-14, are essential for uniquely identifying products and cartons in retail, e-commerce, and export markets.
Reynolds helps New Zealand manufacturers generate, print, and verify GS1-compliant GTIN barcodes to ensure your products scan correctly from production to POS.
What are GTIN barcodes?
GTINs are standardised numeric codes assigned by GS1, used universally for product identification.
Common GTIN formats include:
- GTIN-13 - the most common GTIN for retail products and used to identify individual items at retail point of sale. Also used for trade units sold directly to consumers, e.g. case of wine. Encoded within the EAN-13 barcode
- GTIN-14 - for non-retail units e.g. cartons. Often encoded in ITF-14 format for the outer shipping cartons or case of your retail products
- GTIN-12 - for products exported for sale to United States and Canada
- GTIN-8 - for products that are too small for a GTIN-13
- GTIN-128 - for use when you’re encoding the GTIN along with additional information, such as use-by dates and batch numbers
Why GTIN barcodes matter in NZ
- Comply with major NZ retailers like Countdown, Foodstuffs, and The Warehouse
- Enable effortless export compliance to Australia and global markets
- Support e-commerce platforms by ensuring GTIN validation and scan success
- Enhance supply chain traceability, including batch-level data when used with GTIN?128
How Reynolds supports your GTIN requirements
We help with every GTIN barcode step, including:
- Configuring GTIN and GS1 prefixes
- Formatting data for GTIN-13, GTIN-14, and GS1-128 applications
- Creating printable layouts and barcode validation
- Integrating barcode printing into your label and packaging systems
Technology for GTIN barcode printing
Reynolds provides all major coding technologies for GTIN printing:
- Label Printers
- Label Printer Applicator (LPA)
- Thermal Transfer Overprinter
Our team ensures every barcode is clear, compliant, and scannable throughout the supply and retail chain.
Why choose Reynolds for GTIN barcodes?
- Expertise in GS1 standards and NZ retail compliance
- Printer solutions tailored to your packaging and volume needs
- Integration with labelling/data management systems
- Local tech support and ongoing service support
Get started with compliant GTIN barcodes
Need help setting up GTIN barcodes for your products or cartons? Reach out for expert advice or explore our full range of coding and barcode solutions. Contact us or explore our coding and labelling technologies.
